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Website by WISH WONDER DREAM, LLC    |     Copyright 2016-2017 All Rights Reserved

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Holly Sherman

Principal Coordinator



My Favorite Word



My Favorite Color Combination

Gray and Peach


Character You Relate To

A mix of Rachel and Monica from Friends


My Style Icon

Julianne Hough


Three Adjectives to Describe My Personality: Thoughtful, Loyal, and Fun!


Three Adjectives to Describe My Style 

Classic, Modern, Feminine


Perfect Song for a First Dance

"Today" by Joshua Radin


My Favorite Moment at a Wedding

After Bride and Groom seal the deal with a

kiss at the ceremony; the pure joy in their

faces realizing they just got married to the

love of their life is priceless.

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Born and raised in Ahwatukee, Arizona is our West LA-based Principal Coordinator Holly.

Holly graduated from Arizona State University with a major in Tourism, Development, and Management. She also received two certificates in Event Planning and Convention Planning. Since we was a child, Holly has always had a passion for florals so designing centerpieces and bringing table scapes to life is definitely one of her favorite aspects of planning a wedding. Floral design meetings literally make her blissfully happy!


One of Holly's largest goals is to make sure the people around her feel valued and appreciated in all of life's grandest events. Connecting with people is definitely where Holly shines and she truly makes a point of getting to know her couples and their unique love stories. Holly also happens to be the sweetest person you'll ever meet.


When Holly isn't planning weddings, you can often find her hiking, playing with her Sharpei, Lucy, or on a quest for the very best coffee in LA. A newlywed herself, Holly posesses the unique perspective of being a professional planner and a bride.  


Holly's List of Favorites:

Goji Berry Voluspa Candles

Rice Krispy Treats

Hiking the Santa Monica Mountains

Fields of Ranunculus

Home-Cooked Meals from her New Hubby Austen

Buffy the Vampire Slayer